Client: Pedosana
Project: Digital design
Year: 2020/21
Services: Research and analysis, Design consulting, UX/UI design, Digital design, Web design
Centre for the Motor Development of Babies
The Pedosana centre is involved in the field of infant and child motor development. The first year of a child’s life is crucial as this period sets the foundation for the motor development down the line. The programmes are designed for individuals or groups, depending on the age and developmental stage of the infant. For parents who are unable to attend Pedosana’s programmes in person due to the location, there is the option of online courses.
During the COVID-19 pandemic, the demand for online programs has increased and exposed the need for a major change in the user experience (UX design).
Pedosana
Bela Design prepared a detailed analysis of the current state and comparable competitive solutions. The new UX design is based on the obtained results. We separated the online programs from the main website and created a separate online platform with easy-to-use subscription-based content. We also redesigned the main website.
The ultimate goal was to make the online programmes easier and more accessible for parents to use, as well as to facilitate Pedosana’s communication with its subscriber base.